An Email that Works on All Platforms – One of the best ways to reach an audience for your company is through emails and newsletters. Keeping your clients up to date on what’s going on and what’s coming up is important and helps to foster a more intimate relationship with your client base.
With this comes the need for an interactive and effective email template, one that is pleasant to look as well as easy to interact with. Finding the right email template for your company can be challenging with so many factors to consider.
There’s also the option to create your own template that your newsletter can settle into. This process comes with many challenges in and of itself and is best done by someone with experience in graphic design or marketing. For those of us who are less inclined to make our own personal newsletter design, we have HTML email templates.
What do HTML emails offer you?
HTML emails are versatile and able to be interacted with on all types of processors. Anything from Gmail to smaller more independent organizations has the ability to support an HTML formatted template.
One of the greatest benefits of an HTML formatted template is the fact that it is designed for all sizes of screen. One template that works on a laptop monitor will automatically reformat to a cell phone screen (if the coding was done right of course).
If you’re going the HTML route, you have thousands of templates to choose from for any event. If you’re ready for the holiday company newsletter, websites offer free templates that showcase just that.
Different industries also have weighed in on designing free-to-use templates that offer specialized formats and features.
Why choose HTML emails
The added features that an HTML email can offer you come with many benefits. Whereas your basic email template tends to focus on the beauty of a newsletter, HTML emails offer both beauty and functionality.
An HTML email offers different pages within the email, a vast library of slogans and sayings, and information gathering sections. Customers can register for events directly from the newsletter.
With certain websites, you have the ability to integrate your new platform directly to your email provider. ESP stands for Email Service Provider and with this feature, you are able to transfer the work you’ve done on the template to your email.
Once you use the templates offered by this website’s email program, you can export the final product directly to your email.
ESP integration is the final step in the process and can be done with one click. By exporting your template directly to your email, you save your work and apply it for your use. ESP integration, offered by companies online, is a direct bridge between template and email.
HTML emails offer more and can be formatted for nearly any device. These templates that you can find on websites like Stripo offer you vast functionality as well as an appealing interface. If your company is looking to get its start and needs a larger client base, look more into HTML email templates.
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